Trane Boot Camp

Trane Boot Camp is guaranteed to help you boost your residential HVAC sales and profits, and have more fun selling than ever before!



At Trane Boot Camp, you’ll learn how to sell top-of-the-line Trane replacement systems without high pressure, arm twisting, or tricky manipulation. You’ll love selling this way, because this is the way customers love to buy! In fact, after Boot Camp, you’ll wonder how you ever survived without it.

You’ll learn the No Pressure Selling® process, which explains in detail how to help people sell themselves. When it’s their idea, there’s no resistance. You’ll also learn how to use value to annihilate price objections. When value has been established, 80% of your future customers will pay more to deal with you. After Boot Camp you’ll love snatching jobs away from lowball competitors.

The step-by-step process you will learn is easy, but you can’t get it from a book—you must experience it first hand at Trane Boot Camp. Here’s why: True learning takes place by doing. The small class size allows personal instruction while you are learning and practicing new skills. Without these new tools and skills, you fight an uphill battle against your competition.

The Greek philosopher, Aristotle, said, “The fool tells me his reasons, the wise man persuades me with my own.” You’ll discover a foolproof way to help customers discover the 5 to 10 benefits they truly desire. The more people desire a new Trane comfort system, the more they have to own it NOW! Desire, not tricks, closes sales.

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Blockbuster Sales Tools

You’ll receive:

  • The most comprehensive guidebook and resource manual ever written for HVAC sales.
  • A ready-to-use-powerhouse proposal.
  • Tools to differentiate you from your competition.
  • Tools to prove you offer the most value.
  • Your customer’s Ideal Comfort Solution®
  • The Greatest Peace of Mind®

The value of the tools far exceeds the tuition.

When you attend Trane Boot Camp, expect your closing ratio, job profitability, and confidence to soar. When you hire a full time comfort consultant who follows the Trane Boot Camp formula, expect an additional $500,000 to $1,000,000 in sales the first year! When your technicians attend Boot Camp, expect them to convert a significant percentage of repairs into customer-pleasing Trane comfort systems. If you want to invest in yourself, your people, or your company, it’s impossible to find a better investment than Trane Boot Camp.


Estimate Your Sales Improvement

Typical Improvement:
  • Closing ratio 10 points
  • Premium sales 20%
  • Referral leads 10%


Closing Ratio (%) X
Systems Sold/Mo =
Avg. Sys. Price X
Monthly Sales ($) =
Annual Sales ($)


Closing Ratio (%) X
Systems Sold/Mo =
Avg. Sys. Price X
Monthly Sales ($) =
New Annual Sales ($)
Old Annual Sales ($)
Additional Sales ($)


Frequently Asked Questions

  1. Is Trane Boot Camp a good investment?

Boot Camp could be the best investment you ever make! Just one to two additional Trane high efficiency sales per year can pay for this one-of-a-kind training. After Boot Camp, two additional sales per week are common! The information you receive from Boot Camp can be worth hundreds of thousands of dollars in salary and commission checks over your HVAC sales career.

  1. Do you offer a Money Back Guarantee?

Yes. If at 9:00 a.m. on the third day you are not absolutely convinced this information and once-in-a-lifetime training experience is not worth more than the tuition, inform the instructor and return the materials and your entire registration fee will be refunded! With this money back guarantee, the only way you can lose is by not attending Trane Boot Camp.

  1. Who should attend? Why?

HVAC sales veterans: Learn and practice the most up-to-date ways to sell Trane high efficiency equipment on value, using copyrighted tools, not worn out tricks.

New sales consultants: This information is mandatory. In four days you will gain the sales skills and confidence to sell amazing comfort.

Service technicians:  Even with a full-time sales force there are times that your service techs are in the best position to sell a replacement comfort solution.  Many firms have more than doubled their replacement sales after their technicians attend Boot Camp.

  1. Why is class size limited?

With too many people, there is not enough time for personalized skills practice, one-on-one instruction, open discussion, and sharing of ideas. The No Pressure Selling skills practice is the fastest, most effective way to develop and retain new sales skills. You’ll learn how others make their sales presentations and overcome the same objections you hear. With this hands-on, learn by doing program, a small group setting is vital in developing outstanding skills and self-confidence.

  1. Are co-op funds available?

Boot Camp may be eligible for Trane distributor co-op funds. Ask your distributor.

6. Why register now?

The class size is limited, so don’t procrastinate and be left out of the best way to grow your business and boost your profits now! Call (800) 515-0034 or visit our Upcoming Seminars Page to sign up today!


Downloadable Files

Course Catalog